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Keywords: 眷村
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Journal Articles
Journal:
Tourism Review
Tourism Review (2024) 79 (3): 739–756.
Published: 19 October 2023
... the managerial implications for destination management organizations regarding product development and service design. 研究目的 COVID-19疫情防控的常态化为台湾的文化和旅游产品升级转型提供了巨大的契机。为了明确台湾眷村的旅游吸引力, 本研究操作两个研究设计以检定眷村体验景观、真实性、难忘性及重游意图之间的路径关系。 研究设计研究方法研究路径 本研究操作的两个研究设计皆采用滚雪球抽样和目的性抽样的混合抽样方法进行问卷调查。基于研究设计一回收的397份有效问卷, 发展和验证了眷村文化遗产地体验景观量...
