... approaches, this study addresses the need for a configurational understanding of behavioural intention in green consumption, particularly within the under-examined P2P accommodation sector. Design/methodology/approach Adopting a configurational perspective grounded in complexity theory, the study uses...

... the relationships amongst football fans’ travel motivations (FFTMs), their satisfaction (SAT), their perceived destination image (PDI) and their behavioural intentions (BIs). On the other hand, the mediating effects of SAT on the relationships among FFTMs, PDI and BIs are analyzed. Design/methodology/approach...

...Jinwei Wang; Jie Sun; Guoquan Wang; Li Yang; Yijie Zhang; Alastair M. Morrison Purpose This study aims to examine the empirical linkages among emotional experiences, national identity and behavioural intentions for red tourism in China. Design/methodology/approach Partial least squares structural...

... environmental identity leads directly to more positive ecotourism attitude, greater interest towards ecotourism and a higher willingness to pay a premium. While evidence was not found between the direct link between environmental identity and ecotourism behavioural intentions, the confirmation of full mediating...

... about changes in their behavioural intentions (repurchase intention and word of mouth intention). Design/methodology/approach Five risk and two benefit factors were tested on a factor model by exploratory factor analysis using 26 constructs. Two-step approach was followed in which measurement model...