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Keywords: Big data mining
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Journal Articles
Journal:
Tourism Review
Tourism Review (2023) 78 (4): 1060–1077.
Published: 01 March 2023
... attributes and places. The main contribution of this research is the use of a combination of big data and qualitative analysis to investigate destination images. Based on big data mining and a staged research design, this study used a bottom-up inductive approach to explore customer-created destination...
