... for the future development of tourism research. Corresponding author Giampaolo Viglia giampaolo.viglia@port.ac.uk 27 01 2026 04 03 2026 18 03 2026 © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Conceptual framework...

... a conceptual framework grounded in interdisciplinary literature, presenting a theoretical model that maps the relationships among ChatGPT, the Metaverse and users across the tourism journey. Findings This paper introduces a three-phase, three-agent and three-theory framework that integrates ChatGPT...

... a critical reflection on the conceptual framework linking tourism and mental health, as well as potential research avenues, covering research populations, topics, methods, data sources and outcome measures. Practical implications This in-depth analysis of the extant literature provides a foundation...

... Publishing Limited Licensed re-use rights only Conceptual framework Stimulus–organism–response Theory of travel decision-making Myriad consumer behaviour-related theories and empirical studies try to describe and explain prospective tourists’ travel decisions and the mechanisms leading...