...Yi-Ming Guo; Ling-Tao Zeng; Qiannan Shi; Xian-Hua Wu; Xing-Rong Guo Purpose Cruise tourism live streaming has become an integral part of cruise companies’ marketing strategies; however, the mechanism that links cruise tourism live streaming interaction and consumer purchase intention remains...

...Liz Sharples; Judith Fletcher-Brown; Marta Nieto-García; Kokho Sit; Giampaolo Viglia Purpose This paper aims to investigates the use of internal communications to foster workforce resilience in the cruise industry during a crisis. Drawing on the regulatory focus theory, this study explores how...

...Alexis Papathanassis Purpose The cruise sector has undergone a significant transformation over the past decades, rendering it amongst the fastest growing tourism segments. Nevertheless, cruise holidays represent a relatively small fraction of the entire tourism sector; and so do their economic...

...Alexis Papathanassis Purpose Cruise tourism is a dynamic, growing segment of tourism that has long ceased to represent a mere niche and is slowly but steadily entering the domain of mainstream tourism. Yet, cruise tourism represents a minor fraction of tourism-related literature and research...