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Keywords: Experience co-creation
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Journal Articles
Journal:
Tourism Review
Tourism Review (2025) 80 (6): 1300–1319.
Published: 13 August 2024
... antecedents of guest satisfaction with a wellness spa hotel experience. The study also tests the relationship between satisfaction, wellness-induced well-being, experience co-creation and word-of-mouth (WOM). Design/methodology/approach Data was collected in the post-pandemic period, during September...
