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Keywords: Hong Kong
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Journal Articles
Journal:
Tourism Review
Tourism Review (2014) 69 (2): 89–110.
Published: 10 June 2014
... part of the coordinated brand message of a business or a destination; however, this has been a void in tourism and hospitality literature. Current visitors to Hong Kong were studied using intercept surveys in four different groups controlling for potential confounding factors. Although results reveal...
