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Keywords: Intention to support
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Journal Articles
Journal:
Tourism Review
Tourism Review (2021) 76 (4): 858–870.
Published: 06 April 2021
...Eduardo Parra-Lopez; Jose Alberto Martínez-Gonzalez; Almudena Barrientos-Báez Purpose This study aims to investigate the impact of local government market orientation as perceived by Millennials on their intention to support tourism development. Design/methodology/approach An online survey...
