... at: ajitabh001@gmail.com 22 11 2023 29 01 2024 04 03 2024 29 03 2024 © 2024 Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only 医疗旅游 认知信任 情感信任 国家形象 重温意向 Medical tourism is frequently inspired by the search for high-quality health...

... theories to understand the medical tourism decision-making process. The purpose of this study is to fill the said gap by suggesting the adoption of two social cognition models: the theory of planned behaviour (TPB) and protection motivation theory (PMT), to predict medical tourism behavioural intention...

...Ahmed Kamassi; Noor Hazilah Abd Manaf; Azura Omar Purpose This paper aims to address and identify the major stakeholders in the medical tourism industry, based on their participation in medical tourism activities and their support for medical tourism development. Design/methodology/approach...

...Anita Medhekar; Ho Yin Wong; John Edward Hall Purpose The purpose of this paper is to explore the supply-side factors that determines the quality of global healthcare services from medical tourism healthcare providers’ (MTHP) perspective, which provide value-in-medical-travel to foreign patients...

...Muhammad Khalilur Rahman Purpose The medical tourism industry has become one of the most profitable industries around the world wherein most of the countries exploit every effort to attract medical tourists to take advantage of its medical care benefits. The purpose of this study is to explore...

... for engaging in medical tourism are typically based on speculation and provide generalizations for what is a contextualized practice. This research paper aims to complicate the commonly discussed motivations of medical tourists to provide a richer understanding of these motivations and the various contexts...