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Keywords: Memorability
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Journal Articles
Journal:
Tourism Review
Tourism Review (2024) 79 (3): 739–756.
Published: 19 October 2023
..., known as juancun, two studies were conducted to test the path relationships of juancun experiencescape, authenticity, memorability and revisit intention. Design/methodology/approach This research conducted two studies by using a mixed sampling of snowball sampling and purposive sampling...
Journal Articles
Tourism experiences, memorability and behavioural intentions: a study of tourists in Sardinia, Italy
Journal:
Tourism Review
Tourism Review (2020) 75 (3): 533–558.
Published: 02 December 2019
...Erose Sthapit; Giacomo Del Chiappa; Dafnis N. Coudounaris; Peter Björk Purpose The purpose of this study is to test Kim et al.’s (2012) seven-dimension memorable tourism experience (MTE) scale in a new context and with a new sample. In addition, the study aims to test for causes...
