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Keywords: Methodology, destination marketing
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Journal Articles
Journal:
Tourism Review
The Tourist Review (1999) 54 (2): 78–84.
Published: 01 February 1999
... of the Institute for Tourism (Zagreb) point out the importance of the continuous monitoring of the SMPs implementation in practice and further methodology improvements. © MCB UP Limited 1999 Strategic tourism marketing plan Methodology, destination marketing Croatia 78 Revue de Tourisme...
