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Keywords: Strategic options
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Journal Articles
Tourism Review (2001) 56 (1-2): 40–43.
Published: 01 January 2001
...Konstantinos Andriotis In the business level there are many empirical studies suggesting various market/product strategic options. There are also four stages of product lifecycle (introduction, growth, maturity and decline). The pattern of the product lifecycle can be utilised as a framework...

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