... on metaverse tourism satisfaction from the perspective of Generation Z and constructing a theoretical framework integrating PI, ER and TM, which enriches the application of technology acceptance model in the field of metaverse tourism. Corresponding author Jiale Zhang 704373243@qq.com 生成式人工智...

...Lior Solomovich; Villy Abraham Purpose The present study’s aims are twofold: 1) to contribute to theory development by accounting for both personality and trust in the conceptualization of technology acceptance using the technology acceptance model (TAM) as the theoretical framework; and 2...

... turísticos. Purpose This study used an integrated model that incorporates the Technology Acceptance Model (TAM) and the Theory of Planned Behaviour (TPB) to empirically investigate how eco-gamification stimulates users' sustainability knowledge and, consequently, their pro-sustainable intentions through...

... and the moderator role of innovativeness on the attitude and intention to adopt m-learning have been investigated using the technology acceptance model (TAM). Design/methodology/approach A survey of 176 participants from three prominent tourism education institutes in Dhaka, Bangladesh, has been conducted...