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Keywords: Tourist behavior
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Journal Articles
Journal:
Tourism Review
Tourism Review (2025) 80 (10): 1757–1775.
Published: 27 May 2024
...Subhajit Pahari Purpose This paper aims to understand tourist behavior in Indian rural tourism by integrating the stimuli-organism-response (SOR) framework, service quality model (SERVQUAL) model and theory of planned behavior. It investigates the role of positive tourist-host interactions...
Journal Articles
Journal:
Tourism Review
Tourism Review (2014) 69 (2): 137–157.
Published: 10 June 2014
... Tourist behavior Tourism Tanzania Perceived risks Adventure tourism Loyalty programs Any business survival depends on establishing a loyal customer base (Gremler & Brown, 1996). This phenomenon is similar in tourism business. Also Reichheld (1993) noted that customer loyalty is closely...
