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Keywords: Visitors vs non-visitors image
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Journal Articles
Characteristics of destination image: visitors and non-visitors’ images of London
Available to Purchase
Journal:
Tourism Review
Tourism Review (2018) 73 (1): 55–67.
Published: 08 January 2018
... Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Destination image London Destination marketing Characteristics of image Visitors vs non-visitors image There are several reasons explaining why places should manage their image and brand, including the need...
