Keywords: Quantitative research
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VINE Journal of Information and Knowledge Management Systems (2021) 51 (4): 592–617.
Published: 10 June 2020
... from the WoS™ database. This search process has been adopted from Sinkovics (2016) . Management Quantitative research User experience Since the inception of the experience economy, a concept propounded by Holbrook and Hirschman in 1982, research in the field of customer experience (here...
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