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Keywords: Green consumer purchasing patterns
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Journal Articles
World Journal of Entrepreneurship, Management and Sustainable Development (2012) 8 (1): 36–59.
Published: 01 January 2012
... be contacted at: sh.pudaruth@uom.ac.mu © Emerald Group Publishing Limited 2012 Mauritius Developing countries Consumer behaviour Marketing strategy Green customers Green marketing strategies Green consumer purchasing patterns Green marketing has been an important academic research...
