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Keywords: Compulsive buying
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Journal Articles
VILAKSHAN - XIMB Journal of Management (2023) 20 (1): 2–24.
Published: 09 July 2021
...Kavita Kshatriya; Priyanka Sharad Shah Purpose This paper aims to examine the presence of impulsive and compulsive buying among consumers. It studies the various factors that affect and moderate the impulsiveness and compulsiveness of buying. Design/methodology/approach Literature review...
