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Keywords: Perceived usefulness
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Journal Articles
VILAKSHAN - XIMB Journal of Management (2025) 22 (1): 158–175.
Published: 20 September 2024
...). Design/methodology/approach The model is tested using 454 online valid responses received from Indian Fintech users via direct path analysis, mediation and moderation. Findings The study’s findings show that trust, perceived usefulness and perceived risk all significantly impact users’ attitudes...
Journal Articles
VILAKSHAN - XIMB Journal of Management (2025) 22 (1): 45–61.
Published: 13 August 2024
... collection. Findings This study found that consumers’ intention to continue use of e-wallets is positively influenced by perceived usefulness, perceived ease of use and rewards. Also, perceived usefulness (PU) shows a significant partial mediating role between perceived ease of use (PEOU), rewards (RW...
