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Psychological influences on customer willingness to pay and choice in automated retail settings: Context effects, attribute framing, and perceptions of fairness

Ashutosh Dixit, Kenneth D. Hall, Sujay Dutta

American Journal of Business (2014) 29 (3-4): 237–260.

https://doi.org/10.1108/AJB-06-2014-0036

Published: 30 September 2014

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