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Keywords: Innovation-oriented culture
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Journal Articles
Asia-Pacific Journal of Business Administration (2026) 18 (3): 750–786.
Published: 14 August 2025
... this relationship is moderated by an innovation-oriented culture. Additionally, the study examines the indirect influence of MAN on firm performance via the mediation mechanism of IMAT adoption. Design/methodology/approach A web-based survey of 221 business managers in Vietnamese manufacturing firms...
