The development of the UK market for intense and bulk sweeteners

Summarizes the recent changes that have taken place in both the individual intense and bulk sweeteners markets and considers their likely influence on the pattern of intake observed in the 1987/88 diary record surveys carried out by MAFF. The intense sweetener market continues to develop steadily, largely driven by the diet, low‐calorie and reduced calorie soft drinks market. The bulk sweeteners market has not been subject to the same rapid development experienced for intense sweeteners, but the signs are there that the market for this class of sweetener is starting to develop and a variety of new applications are beginning to emerge. Provides a brief overview for each of the currently approved individual intense and bulk sweeteners and describes their contribution to the UK sweeteners market. Discusses the implications of the EC Sweeteners Directive, which has recently been adopted by member states and will be implemented in the UK within the next year or so, in relation to acceptable levels of sweetener intake.