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Keywords: Behavioural reasoning theory (BRT)
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Journal Articles
Food delivery apps (FDAs) in Asia: an exploratory study across India and the Philippines
Available to Purchase
Journal:
British Food Journal
British Food Journal (2022) 124 (3): 657–678.
Published: 05 August 2021
... Emerald Publishing Limited Licensed re-use rights only Food delivery apps (FDAs) India Philippines Behavioural reasoning theory (BRT) The changing lifestyles of consumers, increasing purchase power and dearth of time have shifted consumers' eating habits and resulted in an upsurge...
