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Keywords: Coffee tourism
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Journal Articles
Journal:
British Food Journal
British Food Journal (2021) 123 (6): 2235–2257.
Published: 15 February 2021
...Li-Hsin Chen; Mei-Jung Sebrina Wang; Alastair M. Morrison Purpose Despite the increasing recognition of coffee tourism, there is limited research on the influence of memorable tourism experiences (MTEs) on coffee tourist behaviours. This investigation attempted to fill the gap in extending the MTE...
