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Keywords: Consumer behaviour, Pre‐purchase satisfaction, Perception, Trust
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Journal Articles
Journal:
British Food Journal
British Food Journal (2012) 114 (1): 143–161.
Published: 20 January 2012
... of food choice‐related intention (Hewitt and Stephens, 2007); and intention to use DS (Conner et al., 2001). Therefore, the following hypothesis is proposed for Chinese consumers: China Consumer behaviour, Pre‐purchase satisfaction, Perception, Trust Purchase intention Soy based dietary...
