Keywords: Consumers' knowledge
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Journal Articles
British Food Journal (2020) 122 (11): 3567–3583.
Published: 04 May 2020
... addition. In order to gauge consumers' knowledge towards a particular product, subjective evaluation is a popular technique (Selnes and Grønhaug, 1986). Many researchers applied this method to estimate the consumers' perception of FF focussing on consumers' buying and consumption patterns (Claret et...

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