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Keywords: Data source
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Journal Articles
Journal:
British Food Journal
British Food Journal (2024) 126 (13): 286–302.
Published: 14 May 2024
...Moreno Frau; Tamara Keszey Purpose Since previous literature provides fragmented and conflicting results about the use of digital data for product innovation, the article aims to comprehensively explore and shed light on how agri-food firms utilise external and internal digital data sources when...
