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Keywords: E-commerce system successful model
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Journal Articles
Journal:
British Food Journal
British Food Journal (2022) 124 (1): 179–196.
Published: 09 July 2021
.../approach A research model was developed based on the e-commerce system successful model (ECSS model) and social influence theory. Using the data collected from 312 customers who have FDA usage experience via an online survey, the established model was empirically assessed by partial least squares based...
