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Keywords: Halal brand
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Journal Articles
Consumer perception on halal meat logistics
Available to Purchase
Journal:
British Food Journal
British Food Journal (2013) 115 (8): 1112–1129.
Published: 02 August 2013
... the following hypothesis is set forth: H3 The manufacturer and retailer have a different perceived responsibility for H‐logistics. © Emerald Group Publishing Limited 2013 Halal logistics Halal supply chain management Halal brand Halal consumer perception Halal Malaysia...
