... Emerald Group Publishing Limited 2016 Bibliometrics Internationalization British Food Journal Editorial policy This editorial reviews the publications in the British Food Journal (BFJ) over the past 11 years whilst under the stewardship of the present editor. During...

...Stefania Testa Purpose The purpose of this paper is to contribute to a better understanding of internationalization patterns among speciality food small to medium‐sized enterprises (SMEs), investigating dimensions that may have a bearing on such patterns, using a series of case studies...

... accounted for about one fifth of government spending. Something had to be done. © MCB UP Limited 2003 New Zealand Fisheries Farming Food industry Internationalization This article is based on exploratory research conducted in the Chatham Islands (the Chathams), a part of New Zealand...

... to look towards new markets and new products. © MCB UP Limited 2001 Marketing Marketing management Cereals Marketing mix Globalization Internationalization The Kellogg company is the largest ready‐to‐eat cereal manufacturer in the world, employing over 13,000 people and producing...

... to be successful for Virgin Cola in relation to its global competitors. The MIXMAP model is used to critically analyse whether or not Virgin Cola have been consistent in aligning their strategy in the debate on internationalisation versus globalisation. © MCB UP Limited 2001 Brands Internationalization...