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Keywords: Management strategy
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Journal Articles
Value innovation in the functional foods industry: Deviations from the industry recipe
Available to Purchase
Journal:
British Food Journal
British Food Journal (2008) 110 (1): 144–155.
Published: 25 January 2008
... and management practices. The core strategic beliefs structuring companies' strategic choices involved the following elements (see also Spender, 1989): Food industry Management strategy Innovation Value added Customer satisfaction Business‐to‐business marketing The importance...
Journal Articles
Stairways to heaven or treadmills to oblivion?: Creating sustainable strategies in red meat supply chains
Available to Purchase
Journal:
British Food Journal
British Food Journal (2007) 109 (9): 689–720.
Published: 11 September 2007
... can be made in the short‐term. This insight has led to a more comprehensive taxonomy of demand and supply characteristics and of supply chain management strategies as whole. Research has shown that in some supply chains it may be necessary to adopt lean and agile approaches at the same time...
