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Keywords: Marketing information systems
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Journal Articles
Journal:
British Food Journal
British Food Journal (1995) 97 (4): 3–8.
Published: 01 May 1995
... of cancer and heart diseases; a revival of a marketing intelligence system for the industry is essential. Distribution Fruit Marketing Marketing information systems The marketing of British apples has been fraught with difficulties due to the perishability of the product and the changing...
