... market opportunities. Consumer behaviour Packaging Design Milk Food products Dairy products Northern Ireland From the functional to the experiential, the use of packaging nowadays transcends beyond its basic purpose of simply containing and protecting a product. For many companies...

... food occasionally if it was cheaper. These findings are based on three studies carried out in Northern Ireland over the period 1989‐1993. Study 1 formed part of three pilot studies carried out in the period 1989‐90 to investigate how knowledgeable various groups were about environmental issues...

... on the process of transfer itself prompted by a lack of research in this area within the Northern Ireland food‐processing industry. The analysis investigated innovation and identified a diffusion pattern for the uptake of innovations. It also obtained a measure for the rate of technology transfer and identified...

... an influx of wines from countries such as California, Chile, Australia and New Zealand, to name but a few. As the portfolio of wines on the market continues to expand, the challenge for survival of both new and traditional wine‐producing countries is intensified. This study of the Northern Ireland wine...

... an increasingly competitive industry. Highlights the strategies adopted by successful retailers in Northern Ireland which reflect adaptation to environmental forces. Identifies some of the opportunities which are available to food retailers in other regional centres throughout the UK, together with suggestions...

...Michael C.F. Cook During the 1980s, mushroom production developed as the most important sector of the Northern Ireland horticultural industry. Describes a strategic programme by which Northern Ireland can maintain its existing share of the Great Britain market for fresh mushrooms in the face...

...J.T.J. Lamont Reports on a comparative study of the types and degrees of horizontal and vertical integration within the seed potato industries of The Netherlands and Northern Ireland. Using an integration analysis grid, presents descriptive models of the integrative functions in both industries...