Keywords: Optimistic bias
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Journal Articles
British Food Journal (2014) 116 (6): 1014–1030.
Published: 27 May 2014
... for children in Germany. However, parental risk assessment was found to be subjected to an optimistic bias. Nevertheless, the parents were willing to pay a premium to protect their children's health against mycotoxins. Parental risk perception of mycotoxins could be described by two dimensions named “Dread...

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