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Keywords: Positive deviance
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Journal Articles
British Food Journal (2016) 118 (4): 762–776.
Published: 04 April 2016
...Yaohua Feng; Christine Bruhn; David Marx Purpose – The positive deviance (PD) focus group is a novel educational intervention that allows participants to discuss their food handling behaviors and decide to try recommended practices modeled by people like themselves. Currently, most food safety...

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