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Keywords: RBV
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Journal Articles
Journal:
British Food Journal
British Food Journal (2014) 116 (2): 272–291.
Published: 25 February 2014
...-milling firms in Thailand. Design/methodology/approach – Resource-based view (RBV) theory was used to explain that the particular bundle of firm resources can become the source of sustainable competitive advantage and thereby improve the business's performance. Semi-structured in-depth interviews...
