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Keywords: Sales campaigns
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Journal Articles
Wine recommendations: who do I believe?
Available to Purchase
Journal:
British Food Journal
British Food Journal (2009) 111 (9): 1003–1015.
Published: 05 September 2009
... their comparative effectiveness in influencing choices. Andrew G. Parsons can be contacted at: andrew.parsons@aut.ac.nz © Emerald Group Publishing Limited 2009 Wines Customer satisfaction Sales campaigns Packaging Knowledge management Buying behaviour Good wine needs no bush...
