...Ivan-Damir Anic; Ivana Kursan Milaković; Mirela Mihić Purpose Based on the stimulus–organism–response framework (S–O–R) and signalling theory, this study examines how eco-label credibility, shaped by information asymmetry and green identity and moderated by consumer knowledge, affects the consumer...

...). Drawing on the signalling theory (Spence, 1973) and institutional theory (DiMaggio and Powell, 1983), we posit that halal certification functions as a credible quality signal in low-transparency digital markets, that can boost consumer trust, ratings and potentially sales, even in the absence of formal...

... to advertise the alcohol content better to achieve higher satisfaction. Originality/value Consumers taste preferences for sake are not well understood. By applying the signalling theory the study results filled an information gap by examining how sake information commonly found on labels affects hotel...