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Keywords: Smart PLS
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Journal Articles
Journal:
British Food Journal
British Food Journal (2024) 126 (5): 1923–1940.
Published: 09 May 2023
.... Design/methodology/approach Data collected from the participants by survey method were analysed using Smart PLS 4.0 with IBM SPSS 26 and PLS to run SEM. Findings Our findings have revealed that from all the structural elements in the theory of planned behaviour (TPB), only attitude and perceived...
