... completed. Data collection took place from November 2 to November 28, 2023. Hygiene perception Perception–reality gap Cognitive bias ATP testing School foodservice Social identity theory Surface hygiene In Korea, school foodservice hygiene is maintained through collaboration among...

...Shih-Tse Edward Wang; Hung-Chou Lin; Yi-Ting Lee Purpose Because of the slow market growth of and intense competition among coffee shops, increasing brand preference and patronage intention is crucial in the coffee shop industry. Although place attachment theory (PAT) and social identity theory...

...Nai-Hua Chen Purpose This paper aims to explore how consumer's purchase intentions and word-of-mouth (WOM) intentions of local tea are influenced by the signal effects of geographical indication labelling (GIL) on the basis of theory of reasoned action and social identity theory. Design...