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Keywords: Stated choice experiment
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Journal Articles
Journal:
British Food Journal
British Food Journal (2024) 126 (10): 3740–3755.
Published: 03 September 2024
... speciality bakery/pastry products in stated choice experiments, where consumers to not have the option to taste the product. Specifically, we examine if taste and freshness assurances reduce potential negative organic product taste biases. US organic food sales reached a record high of $56.5bn in 2020...
