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Keywords: Strategic marketing
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Journal Articles
Journal:
British Food Journal
British Food Journal (2024) 126 (1): 98–112.
Published: 16 March 2023
... at: pierluigi.passaro@uniba.it 15 09 2022 01 12 2022 09 01 2023 © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Strategic marketing Circular economy Totally fuzzy and relative Within the decades-long debate regarding sustainable...
Journal Articles
Journal:
British Food Journal
British Food Journal (2000) 102 (10): 773–789.
Published: 01 November 2000
... continued up to 1997 with the updating of market and company information from business directories, trade publications and associations in Greece and the UK. © MCB UP Limited 2000 Drinks industry Greece Marketing strategy Strategic marketing Qualitative research has a vital role...
