...Isha Sharma; Harshad Sonar; Nikhil Ghag; H.M. Belal; Muhammad Ansar Majeed Purpose A sustainable strategy for fresh food supply chains is crucial in cultivating a resilient and accountable food system that intrinsically links economic, social and environmental objectives. Sustainability-oriented...

.... The Covid-19 pandemic has shown that the hospitality sector is highly vulnerable to economic shocks of this nature (Hu et al., 2021). Strategies to combat the spread of Covid-19, including social distancing, lockdowns, and mobility restrictions led to unprecedented challenges for businesses...

... to address challenges originating from the COVID-19 pandemic. Family firms Food sector Strategy Management accounting Performances Stressing event COVID-19 Two observations seem pertinent in this regard. The first is that the emergency conditions generally characterise the first...

... of main business models which are being deployed in the wine production practice. Innovation Business model Sustainable entrepreneurship Food and drink Strategy Typology Three business models that follow advanced sustainability approaches are identified and matched with entrepreneurship...

...Constantine Iliopoulos; Irini Theodorakopoulou; Panagiotis Lazaridis Purpose The purpose of this paper is to identify which innovation implementation strategies have the highest success potential, and which factors affect the adoption of fruit‐related innovations by consumers. The authors focus...

... by the European union policies. Two aspects of the sector have been examined: the influence on the implementation of Reg. 2078/92 with regard to diffusion of the organic wine sector in Sicily; and a group of farms in the west of Sicily have been analysed to verify the scenario of organic wine, and the strategy...

... and direct strategies and tactics. Finally, it presents a suggested possible strategic and tactical marketing approach that could alternatively be used by Dairy Crest in optimising performance when targeting the German market. © MCB UP Limited 1999 Dairy industry Germany Marketing Strategy...

...Demetris Vrontis Seeks to emphasise the importance of branding in the European beer market. Attention is consigned to assessing the implications of effective branding within the context of the overall marketing strategies of brewers. To facilitate a comprehension of this, studies of three key...