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Keywords: Urge to buy impulsively
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Journal Articles
Journal:
British Food Journal
British Food Journal (2026) 128 (4): 1555–1584.
Published: 25 November 2025
... content) trigger internal cognitive and emotional processes within individuals (the organism stage), leading to behavioral responses such as UBI. Food micro-influencers Urge to buy impulsively Dual-system theory Parasocial interaction Trust in influencers S-O-R model National Science...
Includes: Supplementary data
