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Keywords: Video intervention
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Journal Articles
Effects of a documentary on consumer perception of the environmental impact of meat consumption
Available to Purchase
Journal:
British Food Journal
British Food Journal (2020) 123 (1): 177–189.
Published: 21 July 2020
...-related behaviours. A video intervention was conducted to investigate the effect of information on consumers' perception and behaviour. Design/methodology/approach Two didactically different videos about meat and the environment and a control video were shown to 189 participants. Ratings about...
