...Martina Panero; Paola De Bernardi; Sara Moggi; Paul Pierce Purpose This study investigates the drivers and barriers to digitalisation in viticulture, focusing on the Italian wine sector. Although digital transformation is widely recognised as necessary for its potential to bring significant...

... of trust on the relationship between asset specificity and level of contractual incompleteness in the viticulture sector. © Emerald Group Publishing Limited 2011 Lyons (1994) points out to size of the contractor firm as a factor influencing the probability of formal written contracts. He argues...

... in only α per cent of cases. If linear approximation of agricultural income follows a normal distribution, then equation (4) becomes: Equation 6 © Emerald Group Publishing Limited 2006 Risk management Wines Viticulture Income France According to an EC study conducted in 2001...

.... Originality/value The transcribed material was analysed by thematic content in order to evaluate the process for creating competences. © Emerald Group Publishing Limited 2006 Winemaking Wines Viticulture Competitive advantage Competences France Since ancient times (see, e.g...

.... Larger vineyards attempt a broader target with tourism activities. UK wines from vineyards of all sizes are differentiated primarily by prestige pricing and by what is effectively “place marketing”. © MCB UP Limited 2003 Viticulture Marketing strategy Marketing mix United Kingdom...