...Elsie Vezemburuka Hindjou; Saurabh Kumar Dixit Purpose This study offers a robust and reliable exploration of the wine tourism research using a broader dataset, to identify key trends, insights and gaps in knowledge through a comprehensive bibliometric analysis of the already substantial...

...Giuseppe Festa; Maria Teresa Cuomo; Cinzia Genovino; Gazi Mahabubul Alam; Matteo Rossi Purpose The main aim of this research was to investigate whether and how digitalization affects sustainability and performance in wine tourism. Design/methodology/approach Based on the data emerging from...

...Javier Martínez-Falcó; Bartolomé Marco-Lajara; Patrocinio del Carmen Zaragoza-Sáez; Luis A. Millan-Tudela Purpose This research focuses on analysing the effect of wine tourism on green product and process innovations developed by Spanish wineries. In addition, age, size and membership...

...Javier Martínez-Falcó; Bartolomé Marco-Lajara; Patrocinio del Carmen Zaragoza-Sáez; Luis A. Millan-Tudela Purpose The research focuses on analysing the effect of wine tourism (WT) on the green performance (GP) of Spanish wineries, as well as the mediating role of green intellectual capital (GIC...

...Sławomir Smyczek; Giuseppe Festa; Matteo Rossi; Filippo Monge Purpose Direct sales at the winery constitute one of the most used indicators for evaluating the success of a wine tourism experience. In this respect, service performance at the winery can have some influence on sales, which assumes...

... Agribusiness Pricing strategy Wine tourism Pay what you want In the recent past, pay-what-you-want (PWYW) has attracted substantial attention among management researchers in different industries (Greiff and Egbert, 2018). PWYW is an emerging pricing scheme in which goods are up for sale...

...Darko B. Vukovic; Moinak Maiti; Aleksandra Vujko; Riad Shams Purpose The purpose of this paper is to study the impact of wine tourism on rural destination development. Consequently, this study attempts to develop contemporary insights on this under-researched area such as residents’ perceptions...

..., an increasing number of Chinese consumers are visiting wineries in Western countries. However, while substantial research about wine tourism in Western countries has been published, there is very little research available with respect to wine tourism in China and the Chinese winery visitors who visit them...