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Journal Articles

Complex interplay of R&D, advertising and exports in USA manufacturing firms: differential effects of capabilities

He-Boong Kwon, Jooh Lee, Ian Brennan

Benchmarking: An International Journal (2025) 32 (2): 459–491.

https://doi.org/10.1108/BIJ-03-2023-0183

Published: 10 January 2024

View article titled, Complex interplay of R&D, advertising and exports in USA manufacturing firms: differential effects of capabilities

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Journal Articles

Exploring the synergy between R&D and advertising and firm performance: a neural network approach

He-Boong Kwon, Jooh Lee, Laee Choi

Benchmarking: An International Journal (2023) 30 (5): 1672–1694.

https://doi.org/10.1108/BIJ-11-2020-0605

Published: 07 June 2022

View article titled, Exploring the synergy between R&D and advertising and firm performance: a neural network approach

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Journal Articles

Better practice prediction using neural networks: an application to the smartphone industry

He-Boong Kwon, James Jungbae Roh, Nicholas Miceli

Benchmarking: An International Journal (2016) 23 (3): 519–539.

https://doi.org/10.1108/BIJ-08-2013-0080

Published: 04 April 2016

View article titled, Better practice prediction using neural networks: an application to the smartphone industry

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Journal Articles

Best performance modeling using complementary DEA-ANN approach: Application to Japanese electronics manufacturing firms

He-Boong Kwon, Jooh Lee, James Jungbae Roh

Benchmarking: An International Journal (2016) 23 (3): 704–721.

https://doi.org/10.1108/BIJ-09-2014-0083

Published: 04 April 2016

View article titled, Best performance modeling using complementary DEA-ANN approach: Application to Japanese electronics manufacturing firms

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Journal Articles

Performance modeling of mobile phone providers: a DEA-ANN combined approach

He-Boong Kwon

Benchmarking: An International Journal (2014) 21 (6): 1120–1144.

https://doi.org/10.1108/BIJ-01-2013-0016

Published: 30 September 2014

View article titled, Performance modeling of mobile phone providers: a DEA-ANN combined approach

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Journal Articles

Measuring comparative efficiencies and merger impacts of wireless communication companies

He‐Boong Kwon, Philipp A. Stoeberl, Seong‐Jong Joo

Benchmarking: An International Journal (2008) 15 (3): 212–224.

https://doi.org/10.1108/14635770810876566

Published: 30 May 2008

View article titled, Measuring comparative efficiencies and merger impacts of wireless communication companies

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Complex interplay of R&D, advertising and exports in USA manufacturing firms: differential effects of capabilities

Exploring the synergy between R&D and advertising and firm performance: a neural network approach

Better practice prediction using neural networks: an application to the smartphone industry

Best performance modeling using complementary DEA-ANN approach: Application to Japanese electronics manufacturing firms

Performance modeling of mobile phone providers: a DEA-ANN combined approach

Measuring comparative efficiencies and merger impacts of wireless communication companies

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