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Keywords: Customer integration
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Journal Articles
The mediating role of customer related performance outcomes on the relationship between customer integration and firm performance: An empirical investigation in Indian context
Available to Purchase
Benchmarking: An International Journal (2018) 25 (7): 2184–2197.
Published: 01 October 2018
... and van Donk, 2008 ) have highlighted the need to relate the level of integration in a single relationship to the performance outcomes of that relationship. The purpose of this paper is to make an effort in this direction and investigate the impact of customer integration (an important dimension of SCI...
Journal Articles
The effect of supply chain integration on technical innovation in Jordan: The mediating role of knowledge management
Available to Purchase
Benchmarking: An International Journal (2017) 24 (3): 594–616.
Published: 03 April 2017
...Heba Fawzi Ayoub; Ayman Bahjat Abdallah; Taghreed S. Suifan Purpose The purpose of this paper is to investigate the effect of supply chain integration (SCI) in terms of supplier integration, customer integration, and internal integration on knowledge management (KM) and technical innovation (TI...
