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Keywords: Perceived values
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Journal Articles
Exploring motivational drivers of AI chatbot adoption in emerging markets: insights from the stimulus-organism-response model for service automation
Available to Purchase
Journal:
The Bottom Line
The Bottom Line (2026) 39 (3): 299–319.
Published: 18 September 2025
.... Corresponding author Abdulalem Mohammed amoqbel@lu.edu.qa 03 11 2024 08 05 2025 17 06 2025 07 08 2025 18 08 2025 © 2025 Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only AI chatbot adoption Perceived values Customer trust in AI...
